Messika’s Lucky Move Color collection presents the ‘Malachite’ – a stunning hue exclusive to the Middle East, and perfect for Ramadan!
The facet of #BeAuthentic is represented in the Malachite colour, a vibrant green and intense stone. The woman who adopts this mantra is full of panache and is honest and true to themselves and others. Its prominent green color is due to the presence of copper in its composition. With its concentric waves, it never ceases to fascinate. This stunning green stone is exclusive to the Middle East and is perfect for upcoming Ramadan.
A variation of the iconic Move collection, Lucky Move is inspired by lucky charm medallions and, for the first time in Messika’s history, this new collection is the first of its kind to not use purely diamonds. Instead, the collection is adorned with colored stones.
This bold move was a creative challenge for Valérie
Messika, the daughter of a diamond dealer, who has always stayed true to her
gem of choice. ‘I have replaced the gold with an ornamental stone, but
it is not faceted like a diamond. It’s a first, but for this decidedly playful
collection designed to bring good luck, adding color seemed like an obvious
choice,’ she says, ‘each shade is based on my favourite colors
and the energy they give off.’
The collection comes in 9 colors with 9 supporting mantras to embrace a different facets of the Messika woman’s personality.
Please find attached a selection of low-resolution
Please find high resolution imagery as well as the press releases in both English and Arabic in the links below: